Anna Piperal

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Anna Piperal

e-Estonia Showroom Managing Director, EST

Anna Piperal is an e-governance and digital transformation expert inspiring digital leadership and fostering institutional change as well as providing consulting in innovation marketing, branding and building citizen-centric services. For the past 8 years, Anna has been working with e-Estonia and e-Government marketing projects, sharing the story and working closely with Estonian ICT exporters via Estonian ICT Demo Center and ICT Export Cluster activities.Today, Anna is the Managing Director of e-Estonia Showroom at Enterprise Estonia and an e-believer. The e-Estonia Showroom is an executive briefing center, aiming to explain and let global policymakers, political leaders, and corporate executives experience the e-journey and the innovative, holistic approach of Estonia. With her knowledge and background in small business development, export promotion and marketing Anna has hosted over 3000 top-level international delegations from the public and private sector, investors, and media and spoken at various International events. Anna is been responsible for e-Estonia marketing and communication, partner relations and connection to the ICT sector as well as branding. Previously Anna worked at cybersecurity firm Guardtime, developing Blockchain technology and with export cluster projects. She has a Bachelor’s Degree Public Administration at Tallinn University of Technology, and a Master's Degree Technology Governance at the Tallinn University of Technology.

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